marketing campaign & materials
TALK DULUTHY TO ME
Our new campaign, “Talk Duluthy to Me,” aims to lure travelers into wildly, weirdly and wonderful Duluth. Rooted in Visit Duluth’s core brand, “Duluthy” represents how unique Duluth is. It represents the magical x-factor, or the “je ne sais quois,” that elevates the city beyond the obvious.
CAMPAIGN CREATIVE
Delivering a clever and fresh vibe, the campaign puts a spin on local lingo that playfully extends the invitation to all those Duluth-curious will be featured across a variety of tactics including digital, social, print and out-of-home advertising. See campaign creative examples below.
Brand Resources
To make your job easier, we’ve collected brand guidelines, logos, photos and more to help you create marketing materials consistent with the Duluth brand. Combining these resources with your industry knowledge and passion for the community will help showcase Duluth in an exciting and engaging way. Thank you for helping us make Duluth a world-class destination!
If you have any questions, please feel free to contact us.
BEHIND THE BRAND
From tone and voice and logo usage to photography inspiration and more, find everything you need to know about the Duluth brand in one handy guide.
AUDIENCE INFO & INDUSTRY GUIDES
Download tourism industry guides with useful information on visitors, audiences and opportunities, plus tips on how to effectively communicate with media outlets to promote your business.
ADD YOUR BUSINESS
If your Duluth business is not listed on VisitDuluth.com, please fill out the form below to let us know and we will get it added as soon as possible.
Brand assets
In need of a Visit Duluth logo or images of Duluth? We’ve curated this collection for local businesses and industry partners.
Contact Us
Still can’t find what you’re looking for? Contact us for more tips, tricks and information for local industry members.