Sunspot coming through the Aerial Lift Bridge joists.

About Visit Duluth

A stormy sky and sunset behind the Dovetail Cafe and Duluth Folk School building.

Our mission

Visit Duluth, the official destination marketing organization, exists to attract the maximum number of visitor dollars into Duluth’s economy. Visit Duluth establishes new initiatives to increase tourism, visitors and conventions, and further enhance the awareness of the industry.

An aerial view of downtown Duluth roofs.

Commitment to excellence

Our goal at Visit Duluth has always been to be the very best. We are driven and inspired by locals whose own personal commitment to the place they love has made them champions. Setting the standard for those who believe in excellence and in pushing the limits. Always striving to be better. Never settling for mediocrity. These are the rules by which we do business.